Marketing Campaign Evaluation

Marketing Campaign Evaluation

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A marketing campaign is a specific, defined series of activities used in marketing a new or changed product or service, or in using new marketing channels and methods. It involves a series of action

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A marketing campaign is a specific, defined series of activities used in marketing a new or changed product or service, or in using new marketing channels and methods. It involves a series of actions. It can be a combination of different marketing tools such as ads, web, direct mail, and viral marketing.

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